Joey Wölffer and The Styleliner in Crain's New York Business Magazine, March 2015


Joey Wolffer comes from a long line of tastemakers. Her maternal great-great-grandfather co-founded Britain's Marks & Spencer; her mother was a jewelry designer for Harry Winston; and her father opened Wölffer Estate Vineyard & Stables in the Hamptons in 1987. "They were fighters, believers and entrepreneurs," she said.

In June 2010, Ms. Wolffer followed in their footsteps by launching a fashion truck, the Styleliner, a boutique on wheels that she fills with her favorite designer and one-of-a-kind items.

Find the entire article here, or in the March 2015 print issue of Crain's New York Business Magazine.