Joey Wölffer Shares the Non-Scary Secret to Switching Careers on, June 2016


Do you ever wish your favorite clothing store could grow a set of wheels and come to you? Joey Wölffer has a hack for that. Six years ago, the designer ditched her high-power corporate job at The Jones Group (now dubbed Nine West Holdings) to follow two totally different career paths. At the same time.

Not only did Joey take the reigns as co-owner at her family's world-famous Wölffer Estate Vineyard (yep, that's why her name sounds so familiar), she launched The Styleliner—a mobile fashion truck that has the industry in a permanent state of <3.

But forging a new path (make that two new paths) isn't easy, and definitely isn't without challenges. With a brick-and-mortar store in Sag Harbor that opened last summer, a new outpost opening in Nantucket this year, and a booming family wine business, Joey is killing it, and we spoke to her about why taking that risk was 100 percent worth it. Spoiler alert: The best way to plan your future might just be not planning it at all.
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